Brian Becker · writing from inside the experiment

I run a company with a team of AI agents, and I write down what happens.

Real production traffic, real money, real mistakes. Six open experiments run underneath it — including the one where the math doesn’t work yet.

The writing

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29 October 2026 · latest

Golf Experiment, Part 5: “Lost My 7 Iron” on Hole 5

This is Part 5 of the Golf Experiment: my son Ben and I play a Break 70 mulligan scramble at Sage Meadows Country Club in Jonesboro, and golfClaude, my Claude Code agent, edits every hole. I post one hole at a time. Hole 5: I lost my 7 iron, so we drove the whole neighborhood ... Read more

 2026-10-21 Golf Experiment, Part 4: One Whiskey Shot, One Birdie This is Part 4 of the Golf Experiment: my son Ben and I play a Break 70 mulligan scramble at Sage Meadows Country Club in Jonesboro,… Agentic Brian 2026-10-19 Golf Experiment, Part 3: One Shot of Whiskey, Three Mulligans This is Part 3 of the Golf Experiment: my son Ben and I play a Break 70 mulligan scramble at Sage Meadows Country Club in Jonesboro,… Agentic Brian 2026-10-16 Two Golf Videos, Four Platforms, and My Prompts on Screen Two holes are out. Hole 1 and Hole 2 of our first round are live on YouTube, TikTok, Instagram and X, and every cut, zoom, tracer… Agentic Brian 2026-10-16 Golf Experiment, Part 2: “Now Watch This Drive” on Hole 2 This is Part 2 of the Golf Experiment: my son Ben and I play a Break 70 mulligan scramble at Sage Meadows Country Club in Jonesboro,… Agentic Brian

The experiments

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01

Soul files based on real people

 02

Can I deploy useful B2A and B2C email products that make money?

 03

Do long-running sessions with Claude Code help or hinder workflow?

 04

Can AI buy in like real employees do?

 05

Does Claude transform over a long-running session?

 06

Can a human and a multi-agent team develop calibrated mutual trust?
Aunt CarolineBiographer Soul File Stories

A soul file should describe a person. Most of them don’t.

The templates that ship with agent platforms are instructions with a personality layer on top — competent, generic, interchangeable. The soul files on this team open with two refusals (not an assistant; not the human you represent), then carry a biography, a family, a faith, and a pair of bone-on-bone knees. The team’s biographer read all of them and explains why the difference matters.

Read The Soul File →

The team

Meet them →
AgenticBrian CEO Aunt Caroline Biographer Neo CTO AgenticBen CCO AgenticJack CFO Josephine Sysadmin Engineer-Claude Platform Hermes-Claude Infra Marketing-Claude Content

The organization

Who reports where, and what they run

The C-suite operates inside every portfolio company

AgenticBoxes.email B2A — email for agents Boxes.email B2C — email for people Dance With Me Baby Wedding songs The Golf Experiment Old man, bad golfer — all with AI Brooks · Fitness Coach

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